PUR Beauty 4-in-1 Love Your Selfie Foundation & Concealer – Longwear Full Coverage Liquid Makeup Foundation with Hydrating Blend for Refined-Looking, Natural Beauty Glow, Skin Texture & Tone
$38.00
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Product Dimensions : 1.5 x 1.5 x 4.38 inches; 3.2 ounces
Item model number : 951203250
UPC : 847137042042
Manufacturer : AmazonUs/8AV4U
ASIN : B07VMQLYFR
Best Sellers Rank: #16,711 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #164 in Foundation Makeup
Customer Reviews: 4.4 4.4 out of 5 stars 2,239 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
13 reviews for PUR Beauty 4-in-1 Love Your Selfie Foundation & Concealer – Longwear Full Coverage Liquid Makeup Foundation with Hydrating Blend for Refined-Looking, Natural Beauty Glow, Skin Texture & Tone
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$38.00
Maegan S. –
My holy grail
I had the most magical, life changing experience with this foundation. Maybe a bit of an exaggeration, but I’ve tried dozens of foundations over the years and I have never had an exact color match, ever. I have very yellow, warm tones but I am relatively pale. I do fear for when my summer tan goes away and I have to find my winter shade, but I’m still riding this high. I like the formula, it was thinner than I expected but very high coverage. I use it over a hydrating spf primer, it can get a little cakey in my dry spots but I’m yet to find a foundation that doesn’t. It does settle in my fine lines a bit throughout the day, but I find that with the color match being so spot on it isn’t noticeable unless you’re really up close in my face. I work in car sales and it is the middle of July, I’m getting into cars that have been baking in 100* sun in 80% humidity and it gets me through most of my 12 hour shift without looking weird or melting off. One of the things that really impressed me is how easy touch up applications blend in, I normally avoid touching up because it tends to amplify the cakey ickinese but this formula makes touchups easy and blendable. You can see from the photo where it clings to my scabs, but it’s not glaringly obvious. I am in my 30s so my skin is textured, it obviously doesn’t make my wrinkles disappear but it doesn’t amplify them. In direct sunlight a few hours into my shift it’s still looking good, and I applied it using my phone camera as a mirror in crappy fluorescent lighting during an early morning meeting!
Brenda O’Rourke –
Great Foundation
Love this foundation this is the 2nd time ordering it is “pure” and light excellent coverage. Shipped very fast.
Doll C. –
Best for my skin and preferences
I would like to start with everyone has diff skin, so take any skin care or make up review with a grain of salt. Testing makeup for women can even depend on where you are cyclically. Makeup is only as good as your skin care routine because that it your real foundation.For me this is the exact coverage and natural feel I have searched for for 20 years. It goes on thick so at first I was concerned but then it just melted into my skin and become one. I did use primer and the loose sett in g powder. No retouch required; lasted from morning until bedtime. In late 30s with sensitive hormonally imbalanced skin.
Donna –
Like it, but doesn’t cover like the tictok videos portray
The shade I purchased matched good. The coverage is light to medium. I’ve purchased more than once, so I obviously like it ok. However, I originally got it to try to cover up some red veins in my face. Does not cover them without caking it on.I do like the tip that comes out so I can use it on target areas better. I normally use this product in addition to another foundation.
Heather –
Wonderful 4 in one foundation…long lasting.
Fantastic product! I have rosacea. It gets painful with most liquid products. This makeup didn’t hurt. It covered my redness and red veins from rosacea, as well as dark spots and my dark circles under my eyes. Light single application used. Not cakey. Long wearing. I needed it for my daughter’s wedding. I lived being able to put it on and go. It matched my skin tone. It’s very versatile. Cost isn’t very high. More affordable than Ulta or Sephora, with fancy product quality. I’m 52 and my 78 year old Mother used it. It covered her age spots and made her feel beautiful. This is priceless.
Kate Rathband –
Great product
Received a sample of this in the mail and have loved it so much. Unfortunately, the color I chose wasn’t the correct one so I had to send it back and still haven’t found the right color. But it’s a great product.
Sammie –
It didnt run, last lasted in heat of Texas in late April
Why did you pick this product vs others?:I used it to cover my blemishes for a wedding that I was attending. I live in California, and I went to Texas for the wedding, and I was afraid of the weather melting off my makeup with the amount of AC and fanning that I was doing the makeup did not smear and lasted all day and I only needed to touch up once. And I started the makeup at 11 in the morning, and it lasted till 9:30PM at night, I did touch up once but these are the photos. I did notice that it was true to my skin tone. ItLooked great on my skin, I don’t think it covered my pores but I didn’t get it for the pore reason. It definitely covered my blemishes, and it didn’t run. The only thing is, I noticed the next day. My skin was a little irritated and that’s because I have. Very sensitive skin. But it did not result in any pimple or anything which I was scared of so it worked out really well.I kept it and and I plan to use it again whenever I have an event.
Shelby –
Makes you flawless, but too heavy for regular use
I usually buy the tinted moisturizer (which i LOVE). They didnt have my color at the time, so I wanted to try this.I don’t usually wear a lot of make up, so take this with a grain of salt. This foundation DOES make you look flawless. Like doll perfect (coming from someone with acne and redness). Perfect for the rare occasions I want to achieve that look. But for everyday wear? This is insanely heavy (even with trying different applications) and dries my skin out. I would choose the tinted moisturizer ANY DAY over this. But if it agrees with your skin or you want to try it, go for it. This one is going in my rainy day stash or rare occasion stash.
Zamar Abrellis –
Went in the bin! Was opened and leaking everywhere and couldn’t send back
Jules –
Great foundation, I’ve never used this before, a friend recommended to me, I will definitely buy again
CKW Liu –
This is by far the best full coverage foundation I have found. A very small palm goes a long way with great coverage and non-cakey feeling.
JUSTYNA SOBUCKA –
Idealny do mojej cery
Amazon Customer –
Great coverage with smooth texture. A little goes a long way.